A statement of Victorian elegance, the Target Brooch features a central bullseye motif with concentric rings, inspired by the Etruscan and Viking jewellery excavations that influenced 19th-century design. Traditionally worn at the neck with a high collar — particularly from the 1860s onwards — the brooch balances geometric precision with decorative allure, its circles echoing both the cross-section of a tree trunk and the sporting motifs of the era.
Suspended delicately from the brooch is a fob medal, a historically functional yet ornamental piece that once adorned a gentleman’s watch chain. In Victorian fashion, such medals were one of the few ways men could express individuality, anchored to the waistcoat to make pocket watch retrieval effortless while carrying subtle personal meaning.
Through Flew Designs’ artistry, the Target Brooch transforms these antique elements into a modern wearable relic, where historical motifs, functional design, and storytelling intersect. The brooch invites the wearer to carry both heritage and contemporary style in a single, sculptural piece.
A statement of Victorian elegance, the Target Brooch features a central bullseye motif with concentric rings, inspired by the Etruscan and Viking jewellery excavations that influenced 19th-century design. Traditionally worn at the neck with a high collar — particularly from the 1860s onwards — the brooch balances geometric precision with decorative allure, its circles echoing both the cross-section of a tree trunk and the sporting motifs of the era.
Suspended delicately from the brooch is a fob medal, a historically functional yet ornamental piece that once adorned a gentleman’s watch chain. In Victorian fashion, such medals were one of the few ways men could express individuality, anchored to the waistcoat to make pocket watch retrieval effortless while carrying subtle personal meaning.
Through Flew Designs’ artistry, the Target Brooch transforms these antique elements into a modern wearable relic, where historical motifs, functional design, and storytelling intersect. The brooch invites the wearer to carry both heritage and contemporary style in a single, sculptural piece.